CTO · AI Strategist · Builder
Christian
Puell
Leading technology management and AI initiatives. I help businesses go from ideation to delivery — building scalable software, shaping AI strategy, and transforming digital operations.

Primary Focus
Artificial Intelligence &
Technology Leadership
With over a decade of experience leading technology teams, I bring AI from concept to production. Deep understanding of both the strategic and technical dimensions of AI adoption.
AI Strategy & Implementation
Defining AI roadmaps at the executive level. Identifying high-impact use cases, evaluating build-vs-buy decisions, and driving adoption across organizations.
LLM Integration & Automation
Integrating large language models into business workflows. Building RAG systems, AI-powered assistants, and intelligent automation pipelines.
AI-Powered Product Development
Leveraging AI throughout the software development lifecycle. From AI-assisted code generation to intelligent testing and deployment optimization.
Data Strategy & Architecture
Designing data pipelines and architectures that fuel AI capabilities. From traditional databases to vector stores and embeddings for modern AI applications.
What I Do
Development &
AI-Leveraged Solutions
Building software with AI at the core — not as an afterthought. Every solution I deliver is designed to be intelligent, scalable, and production-ready.
Software Development
Full-stack development with modern frameworks. TypeScript, React, Next.js, NestJS, Node.js, and cloud-native architectures.
App Development
View Projects →Cross-platform mobile applications with Flutter and native iOS/Android development. From concept to App Store deployment.
Web Development
Performant, SEO-optimized web applications. Progressive web apps, e-commerce platforms, and SaaS products built for scale.
Digital Transformation
Modernizing legacy systems, migrating to cloud, and building the technical foundation for AI-powered operations.
Track Record
From Ideation to
Delivery
Over 13 years spanning the full value chain — from enterprise consulting and financial operations to founding startups and leading engineering organizations. I build teams, transform operations, and ship products.
2025
AI Director
xcontrol GmbH · Hamburg, Germany
Engagement to embed AI strategy and best practices into the engineering organization. Established AI-augmented development workflows, upskilled the team, and aligned tooling and processes around production-grade AI usage.
2025
IT Consultant
TrendMeal · Hamburg, Germany
Hands-on project consulting across the TrendMeal stack: implementing webshops, ERP integrations, marketing websites, and cashflow tooling. Bridging product, operations, and engineering to ship end-to-end systems.
2024 - 2025
Chief Information Officer
Procom Industrie & 20IT Innovation Technology · Hamburg, Germany
Leading AI initiatives and technology management across industrial operations. Driving digital transformation, implementing AI-powered automation, and aligning technology strategy with business objectives.
2020 - 2024
Chief Technology Officer
Bringoo GmbH · Hamburg, Germany
Built and scaled a last-mile grocery delivery platform from the ground up. Led a cross-functional engineering team, designed the entire tech stack, and grew the product from MVP to a marketplace serving thousands of customers across multiple cities.
2018 - 2020
Software Architect
Otalio GmbH · Hamburg, Germany
Designed and implemented the functional architecture for a property management platform. Bridging business requirements with technical execution, delivering production-ready software solutions.
2016 - 2018
Founder & Developer
EventPanda · Munich, Germany
Founded and built an event technology startup. End-to-end product development, from ideation and design to development and market launch.
2012 - 2016
IT Consultant & Technical Project Manager
Oracle, Spark44, Brooksfleet Consulting · Hamburg & Frankfurt, Germany
Enterprise consulting and technical project management across global organizations. Deep exposure to cloud platforms, CRM systems, and large-scale software deployments.
Shipped Products
App
Development
A selection of applications I've designed, built, and shipped — from mobile apps to browser extensions.
Klarsaldo
Cashflow planning for small businesses
TMA Wine
Curated wine retail platform
MyDeli
Premium deli delivery webshop
Let's Work
Together
Whether you need AI strategy, a technology leader, or a full product built from scratch — I'm ready to help you move from idea to execution.
